German company registration process

How Chinese People Register Companies and Apply for German Trademarks in Germany

German brand's international status

Germany enjoys a good reputation globally, and in the eyes of the international business community, Germany is a very powerful brand and a region of strong international brands. Establishing a company and registering a German trademark in Germany is considered to have unique international brand characteristics. German mechanical equipment, German electronics, and German electrical brands enjoy a high degree of respect advantage, and the international community has a high value advantage in understanding German brands, especially German electrical brands and German machine tool equipment.

German company brand value

Therefore, registering a company in Germany is a quick way to establish an international brand, and the performance of German brands is strong. Therefore, establishing a company and registering a German trademark in Germany is to consider the origin of the brand in Germany, which will determine the promotion effectiveness of the enterprise's international brand and enable the enterprise brand to enjoy a higher value position.

How to register a German trademark

According to statistical data released by the German trademark and patent registration department, there have been over 500 trademarks related to German machine tool equipment, German electrical equipment, and German electronics applied for by Chinese citizens in the past five years. The question arises, why are so many Chinese citizens or enterprises eager to apply for the so-called German machine tool equipment, electrical and electronic trademarks?

How to Create a German Brand

Nowadays, German machine tool equipment and German electronic and electrical equipment are becoming increasingly popular in China, and many people believe that German electronic and electrical equipment and German machine tool equipment have exquisite craftsmanship and reliable quality. So how do you turn yourself into a German brand? Counterfeiting other German brands is not a long-term solution. So, go to Germany to register a company, register a trademark in Germany, and design a European brand that originated from culture, making the product more promotional and valuable.

Geographical location of Germany

Germany is located in central Europe. It is surrounded by 9 neighboring countries: Denmark to the north, the Netherlands, Belgium, Luxembourg, and France to the west, Switzerland and Austria to the south, and the Czech Republic and Poland to the east. Since the reunification of Germany on October 3, 1990, this central geographical location has become more prominent. It is a transportation hub between East and West Europe and between Scandinavia and the Mediterranean, with water, land, and air roads passing through Germany. As a member of the European Union and NATO, Germany is known as the "Corridor of Europe".

The land area of Germany is 357000 square kilometers. The farthest distance between the north and south straight lines is 876 kilometers, and the distance between the east and west is 640 kilometers. The outermost border points are: Liszt on Jelte Island in the north, Selfcant in North Rhine Westphalia in the west, Oberstdorf in Bavaria in the south, and Tesca in Saxony in the east. The total length of Germany's border line is 3758 kilometers. In terms of area, Germany is smaller than France and Spain.

Benefits of registering a German company:

1. Registering and establishing a German company can quickly enhance the brand image of the enterprise, has a high international legal status, and is protected by the European Union;

2. Non German citizens, after registering and establishing a German company, are free to operate within or outside the country and can open bank accounts within or outside the country/Hong Kong;

3. Using the name of a German company to purchase and sell properties, international trade, and funds, with free entry and high credibility;

4. Registering a German company can keep taxes at a minimum level.